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$20 Minimum Wage Spurs Digital Kiosk Rollout at Burger King

$20 Minimum Wage Spurs Digital Kiosk Rollout at Burger King

 

This podcast dives into Harsh Ghai's decision to roll out digital kiosks across his California fast-food restaurants. Ghai, a major franchisee owning 180 locations, is rapidly implementing this technology to cut costs due to the state's new $20 minimum wage for fast-food workers.

With prices already raised and further increases deemed risky, Ghai sees kiosks as a more cost-effective solution than reducing staff hours or delaying new restaurants. This trend of kiosk adoption is likely to accelerate in California's fast-food industry due to the higher labor costs.

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